Richard Yu: HUAWEI Mate Series offers the most exciting technology in one package
We are committed to creating a better future and positively affecting consumers by continuously innovating products and solutions
Huawei Consumer Business Group has strengthened its product portfolio with the advanced HUAWEI Mate 40 Series, the latest pioneering and revolutionary smartphone that enables users to take a leap forward.
The new series showcases the best in Huawei’s technologies, and reinforces the brand’s commitment to innovation and unrelenting determination to create the best Mate ever.
Pre-orders for the “HUAWEI Mate 40” series of phones will begin in Kuwait next November, and contain the core identity of the “Mate” series. Over the past eight years, there have been 10 distinct devices from the series, which are now rising to new heights with the best Technologies in the industry, from powerful performance to unique user interactions, everything has been tuned in the HUAWEI Mate 40, to provide the most exciting smartphone experience ever.
The HUAWEI Mate 40 Pro and HUAWEI Mate 40 Pro + include a fifth-generation chip integrated in the system, which is the world’s first with a 5-nanometer architecture, the Ultra Vision Cine camera system, the famous Space Ring design, and a more digital experience. Smart and attentive.
The Director and CEO of “Huawei Consumer Business” Richard Yu said, “Every year, the HUAWEI Mate Series brings the most exciting technology together in one amazing package, and this is what distinguishes the core identity of the series, indicating that all this is made possible thanks to the brand’s dedication to Innovation.
He added that in these unprecedented times, the company is committed to creating a better future, with innovative technology that achieves a positive and meaningful impact on the lives of consumers in the future, noting that it will continue to work closely with its partners to provide a seamless life experience supported by artificial intelligence (Seamless AI Life) to consumers. all over the world.
An exceptional face
The HUAWEI Mate40 Pro and the HUAWEI Mate40 Pro + combine exceptional design with innovative technology, precision, and a design principle that makes effective functionality.
The impressive design of the HUAWEI 88 ° Horizon Display creates an immersive display in a compact package, while the silky curve means the devices are comfortable to hold.
The phones also offer IP 68 resistance to dust and water, a set of virtual and physical volume controls and improved algorithms to prevent errors.
The HUAWEI Mate 40 Pro and HUAWEI Mate 40 Pro + carry a smaller front camera aperture, which is packed with technology, with a 3D face unlock feature, an ultra-wide-angle selfie camera, and a high-resolution gesture sensor.
The HUAWEI Mate 40 adopts the “Space Ring” design, an evolution of the iconic circular and symmetrical design of the HUAWEI Mate Series phones.
The HUAWEI Mate40 and HUAWEI Mate40 Pro + are available in black and white, in addition to Mystic Silver, a final touch with a color-changing effect that reveals the secrets of the unseen.
There are two other colors inspired by vegetable leather, “Yellow” and “Green”, while the “HUAWEI Mate40 Pro +” features an exquisite nano-ceramic back panel, available in two exceptional colors, “Ceramic White” and “Ceramic Black”.
New benchmarks for performance
Powered by the best-in-class “Mate”, the Kirin 9000 processor is fully equipped for the 5G network and is able to handle computational-intensive and multi-tasking operations with ease.
The Kirin 9000 processor integrated into the HUAWEI Mate40 Pro and HUAWEI Mate40 Pro + is the most advanced 5 nm 5G available, which provides improved performance and high energy efficiency compared to its predecessor.
The flagship processor has more than 15.3 billion transistors, making it the most feature-rich and dense yet.
The powerful CPU features a highly efficient three-level architecture, with cores running core clocks at 3.13GHz.
The 24-Core Mali-G78 GPU in the HUAWEI Mate40 Pro and the HUAWEI Mate40 Pro + is the most powerful GPU ever on Huawei devices, and provides advanced graphics performance, complemented by an amazing audio and visual experience for an immersive gaming experience. .
The HUAWEI Mate40 series is also equipped with the necessary battery technology to keep pace with the requirements of the fifth generation. It supports Huawei’s known fastest charging, which is HUAWEI SuperCharge.
Comprehensive imaging system
The HUAWEI Mate40 series camera system was jointly designed with Leica to provide the best possible camera solutions.
The camera has witnessed amazing upgrades to the ultra-wide angle lens, the main camera with high resolution, the impressive telephoto camera, and more.
With the dual cinema and ultra-wide-lens cameras on the HUAWEI Mate 40 Pro and HUAWEI Mate 40 Pro +, users can capture stunning videos and photos with ultra-wide angle from the front and rear cameras.
And when it comes to cinematography, the HUAWEI Mate40 Pro and HUAWEI Mate40 Pro + are second to none.
The cinema dual camera features a 3: 2 cinema-style imaging ratio, and capturing high-quality footage has become easier than ever before using the Steady Shot feature, while the XD Fusion HDR Engine ensures balanced exposure, even when users shoot in bright lighting. High contrast.
Other developments include the “Tracking Shot” feature, while the “Story Creator” feature allows real cinematic effects.
And background music, filters and effects can be added easily, while for sound, the HUAWEI Mate40 features audio focus, voice amplification, and high-resolution audio recording from connected Bluetooth devices.
The front camera, “Ultra Vision Selfie” in the “HUAWEI Mate 40”, takes video and self-photography to new heights, with support for 4K footage and the option to shoot in one of the three available fields of view, from telephoto and personal to ultra-wide angle.
The “Slow-Motion Selfie” feature adds more diversity to the front camera, by allowing users to add an interesting flair when documenting their fast-paced actions.
The HUAWEI Mate40 comes equipped with the innovative Huawei Mobile Services system, which provides users with a smarter, richer, convenient and safer smartphone experience.
Huawei also revealed, during the launch of the devices, new applications available to its global users, including “Petal Search”, a search engine that supports multiple types of searches, and “Petal Maps”, a map application that uses the gesture control feature of the “HUAWEI Mate40 series.” And HUAWEI Docs, a robust standardized word document service.