Professional training for Entertainment Authority employees


Al-Watan learned about the intention of the General Entertainment Authority to contract with a think tank to provide professional training services to its employees, with the aim of developing human cadres by providing professional training programs for employees.

The direction of the General Entertainment Authority stems from its mission to organize and develop the entertainment sector in the Kingdom and provide entertainment options and opportunities for all segments of society in all regions of the Kingdom, to enrich life and draw joy.

Diversify and enrich

In line with the Kingdom’s vision 2030, the General Entertainment Authority was established to organize and develop the entertainment sector in the Kingdom and provide recreational options and opportunities for all segments of society in all regions of the Kingdom, to enrich life and draw joy. And to stimulate the role of the private sector in building and developing leisure activities.

Provide options

Creating comprehensive and diversified recreational opportunities in line with international standards and making them available throughout the Kingdom. In addition to providing options that suit all segments of society, citizens and residents, and suit different income levels, to enhance social ties by providing opportunities for families and friends to share their fun times.

Support the local economy

The authority supports the economy in the Kingdom by contributing to diversifying its sources and contributing to raising the gross domestic product. In addition to supporting small and medium enterprises and raising the proportion of foreign direct investments to generate jobs in the entertainment sector.

Entertainment initiatives:

“Foras” platform

The Foras platform of the Ministry of Municipal and Rural Affairs offers hundreds of sites that can be invested by event organizers and entertainment project owners, where recreational activities can be organized by renting them for a temporary period, in various regions of the Kingdom.

Training and qualification

Qualifying, training and employing Saudi cadres in the entertainment sector by offering various training programs including specialized courses and academic diplomas.

e-training

Introducing training content aimed at raising the awareness of those interested and working in the field of entertainment events through an electronic course that is easy for users to view at the appropriate time and place for them.

Entertainment Business Accelerator

A business accelerator specialized in the field of entertainment, which aims to develop small and medium enterprises, through direct practice with local and international partners, and the provision of services and guidance in the entertainment sector.

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